Art Institutions And Web Social Networks- Facebook’s Innovation In Reaching New Markets

Transcript

Art Management thesis on how social media interact with the art world (2008). A lot has changed since the thesis was written, but the theory part (with connections to classic sociology and organizations sociology) is well done and can be useful to make understand why and how social media can and must be used in a museum/cultural institution. This work is licensed under the Creative Commons Attribution 4.0 International License. To view a copy of this license, visit http://creativecommons.org/licenses/by/4.0/.