Twyman, Michael - Further Thoughts On The Schema For Describing A Graphic Language

Transcript

In this short paper I aim to stress something we all know though sometimes forget: that typography is not just a matter of choosing typefaces and arranging them harmoniously on a page, but that at the deepest level of decision making it has to do with organizing language, I use the word language in this context, others may choose to refer to information. But whichever word is used, my concern here is with the arrangement of segments or components of a message in relation to one another.